Most activities do not require creative thinking or application. Habit and routine are generally more than sufficient to accomplish day-to-day tasks and challenges. Too many people accept the notion that they are not creative, and that the best ideas belong to other people. Sometimes, creative thinking is equated with intelligence. Intelligence alone, however, does not assure good thinking. Intelligence may be more aptly associated with the capacity for creative thought rather than the extent to which that capacity is utilized. Knowledge may be the foundation of the creative thought process, but knowledge is not what makes a person creative. Thinking is more than an analytical exercise designed to produce a correct answer. It is not a random, undisciplined, serendipitous process that some genetically favored segment of the population enjoys while others are relegated to a mundane intellectual struggle. Creative thinking  requires an attitude and an approach to manipulating knowledge and experience that facilitates the development of new ideas. The key is thinking about knowledge in ways. Creative thinking can be taught and reinforced, but the process demands more from students and teachers than memorization and regurgitation of facts and formulas.